How Sustainable Running Shoes are Revolutionizing the Industry

Last updated on:
April 9, 2024
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You didn't wake up today to be mediocre. Run that extra mile that you have been dreading for so long. We are officially into the fitness era where a revolution is happening beneath our feet or precisely on our feet. As the fashion industry is striding towards manufacturing circular products, the footwear industry is running at its own pace towards providing us with sustainable footwear. 

The groundbreaking findings of the footwear industry have led to a shift in thinking. The leading stars are in the spotlight and should make the right choices for their followers. Stars and influencers are increasingly choosing sustainable running shoes that resonate with their values. This article focuses on the innovative materials and cutting-edge designs the fashion industry offers for sustainable running shoes. 

Materials and Designs

The brands manufacturing sustainable running shoes use biodegradable or recycled materials, which include recycled rubber and polyester, plant-based materials like castor beans, corn or algae, organic cotton, and many more. The brands embrace minimalistic designs as the consumers are embracing the 'Less is More' concept. Minimalistic designs also mean stripping away extra components for simplicity and less material consumption. Certain brands employ modular designs to enhance shoe longevity; replacing only damaged parts minimizes waste. Beyond lowering carbon footprints, the use of natural materials enhances breathability, ensuring odor-free and fungal infection-free feet.

The Top Brands Manufacturing Sustainable Running Shoes

We know all the goodness associated with sustainable running shoes. Now, it is time to learn more about the brands that manufacture them.

1. Allbirds - The World's Most Comfortable Shoes

This New Zealand and American footwear brand manufactures a wide range of running shoes and sneakers made of wool, tree fibers, castor bean oil-based foam, and recycled rubber and polyester for men and women. At Allbirds, they believe simplicity in design is the key. From no flashy logos to no frivolous details, they are simply the most comfortable shoes on the planet, produced naturally and designed practically. They are highly confident about the comfort they provide in their shoes and give the consumers a 30-day free trial. Their products are 100% made out of natural materials.

Best Sellers

Their top-selling products include Allbirds Wool Runners and Tree Dashers for men and women, both comfortable, lightweight, breathable, and made of natural materials. 

 MEN’S WOOL RUNNER

 

    WOMEN’S TREE DASHER

Sustainable Materials Used

The natural and recycled materials they use in the manufacturing of their footwear include,

  • ZQ-certified Merino wool upper that meets the highest standards of animal welfare, environmental care, and social sustainability
  • FSC-certified TENCEL™ Lyocell (eucalyptus tree fiber) upper
  • SweetFoam® midsole made with sugarcane-based green EVA
  • Shoelaces made from recycled plastic bottles
  • Castor bean oil-based insole foam
  • ZQ merino wool heel lining
  • FSC-certified natural rubber outsole
  • Bio-based nylon eyelets

2. On Running - Running on Clouds

At this Switzerland-based brand, they believe progress lies in technological innovation. Three athlete friends with a common goal to revolutionize the sensation of running sowed the seed for the dawn of this sustainable brand. Their groundbreaking innovation, CleanCloud, upcycles carbon emissions into more sustainable shoes and apparel. Some of their materials came to life because of their partnerships with a few of the world's most innovative companies in biochemicals, production processes, and material innovation. After all, saving the planet is a team sport.

Best Sellers

Their top sellers include Cloudeclipse and Cloudstratus, available for all genders in various sustainably dyed colors. 

 CLOUDECLIPSE

 

  CLOUDSTRATUS

Sustainable Materials Used

Some of the innovative materials used in the making of these shoes include,

  • Helion™ superfoam sole to absorb impact
  • Ultra-thick midsole for a comfortable and cushioned ride
  • Speedboard® for added control and stability
  • Dope-dyed upper uses 90% less water
  • Rubber pads on the outsole for better grip in wet conditions
  • Engineered mesh upper for optimal breathability
  • Double CloudTec Phase® proven to keep legs feeling fresh

3. Brooks - Live the way you run. Run happy

At this American brand, they believe a run can change a day, a life, and the world. They connect with like-minded factories who share the same objectives as them- tracing their supply chain, minimizing environmental impact, and upholding human rights. The brand transitioned to recycled and bio-based materials, aiming to eradicate the disposal of footwear manufacturing waste in landfills or through incineration. With a target to achieve net-zero greenhouse gas emissions by 2040, they incorporate various recycled materials, such as recycled polyester and recycled nylon yarns, in their products. While fads may come and go, innovation is timeless, exemplified by Brooks' groundbreaking shoes designed for diverse individuals, promoting equity and inclusion.

Best Sellers

Two of their top sellers, Ghost and Adrenaline GTS, are celebrated for their soft cushioning, smooth stride, and the support they provide for the users. These shoes hold your feet in place, restricting excess movements and reducing the risks of knee and shin injuries. 

GHOST MAX

 

ADRENALINE GTS 23

Sustainable Materials Used

The brand uses numerous natural and recycled materials that are biodegradable and recyclable. Some of the materials that leave more feet and less footprints are,

  • BioMoGo DNA midsole for adaptive cushioning that is also biodegradable
  • Engineered air mesh upper provides comfort and promotes breathability 
  • All yarns used are recycled or bio-based alternatives
  • High-stack DNA LOFT v2 cushioning works with GlideRoll Rocker to decrease pressure underfoot
  • GuideRails technology adds support by keeping excess movements in check
  • Shoeboxes made from 100% recycled and recyclable materials
  • Tags made from 30% recycled materials

4. Veja - VEJA does both

Veja, a certified B Corp French brand, is the first sneaker brand to use fabric entirely made from recycled plastic bottles and recycled polyester. They are popular because of their dedication to transparency, fair trade practices, and the use of eco-friendly materials. Materials like B-mesh, a fabric made entirely out of 100% recycled polyester, and Hexamesh, a combination of two threads layered together and cotton recycled from textile industry cuttings, are used to manufacture their shoes. Veja's primary objective was to find a sustainable alternative to leather. They set out on this voyage in 2019 and succeeded in 2020. Thus, the first C.W.L., Cotton Worked as Leather, was made in Brazil from 100% organic cotton canvas. Their journey does not end here; they are working to invent more innovative materials out of plastic waste. 

Best Sellers

V-10 and V-90 are Veja's iconic products, made from C.W.L., Organic Traced Leather, organic cotton, recycled polyester, and rubber. They are available in a myriad of colors for all genders. 

 

 V-10 CWL WHITE STEEL NAUTICO

 

V-90 LEATHER WHITE CYPRUS

Sustainable Materials Used

At Veja, upcycling and innovation never stops. The list of the innovative materials that are available for consumption at Veja are,

  • C.W.L., Cotton Worked as Leather, 54% bio-based, offers the same texture, smoothness, and impermeability as leather. It is made of 100% organic cotton canvas and coated with PU, ricinus oil, and cornstarch.
  • Organic cotton is used in the upper and lining to enhance sweat absorption and breathability.
  • Chrome-free leather reduces environmental impact compared to traditional leather.
  • B-mesh, made from recycled plastic bottles, makes the shoes lighter and waterproof.
  • Hexamesh, a mesh combination of two threads layered together composed of 70% organic cotton and 30% recycled plastic bottles, gives elegant and sturdy uppers.
  • Banana Oil Midsole, a midsole made from a blend of sugar cane, banana oil, and rice husks.

Biodegradability of Sustainable Running Shoes

Biodegradable materials are reshaping the market for sustainable running shoes with an environmentally conscious approach. In contrast to conventional footwear, these innovations prioritize the environment by utilizing materials that naturally degrade over time, reducing end-of-life waste. Brands are at the forefront, introducing biodegradable midsoles and uppers that offer exceptional performance while maintaining sustainability. This shift aligns with consumer preferences for eco-friendly products and addresses the environmental footprint of the footwear industry. The running shoe landscape is evolving towards a greener future, where biodegradability is a cornerstone, striking a harmonious balance between athletic performance and environmental responsibility.

Ethical and Social Impact of Sustainable Running Shoes

Sustainable running shoes prioritize ethical and social impact over fashion and performance, empowering people and bolstering local economies through fair labor practices, transparent supply chains, and community engagement. Brands actively contribute to philanthropy, promote cultural diversity, and educate consumers on responsible consumption. By emphasizing ethical production, these shoes reduce exploitation and advocate for a fair-trade attitude. They represent a compelling commitment to a future where fashion and social responsibility coexist, driving positive change in both the industry and the communities they impact as customers embrace more responsible living.

The evolution of sustainable running shoes signifies a purposeful stride towards a harmonious balance of performance, style, and environmental responsibility. Leading brands not only champion cutting-edge materials and designs but also redefine the ethical and social impact of the industry. The surge in demand for eco-friendly footwear propels a revolutionary journey, with customers prioritizing sustainability. The narrative of sustainable running shoes underscores the profound impact individual choices can have on the environment and society, with biodegradability, fair labor standards, and community engagement at its core. It's more than a footwear revolution; it's a commitment to a healthier, more sustainable future.